I saw the following article and couldn’t stifle an audible giggle…
Israel Diamond Industry Embraces Social Networking
Interesting to think that the millions of “handmade” artisans from Etsy to Artfire and beyond have a more advanced grip on using the new media than a multi million dollar business. But using a term I picked up from an article about the JCK Las Vegas Show we are “digital natives” we have built our businesses with our feet firmly based in the computer era .
So -back to the article on the Israeli Diamond Industry – their first step into Social Media? YouTube! This is an excellent way to draw people to your site as well getting lots of eyes on your craft!
Whether you decide to post a tutorial or even just a slide show of your product – it is yet another link to your store! You also then have a video to add to you blog! Search engines love video!
Robyn Hawk
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