Improving your Etsy shop

by delpfinewelch on January 3, 2009

Yesterday, I attended a shop critique workshop in the Etsy Virtual Labs. I was one of the lucky ones who made it into the hot seat to have my shop critiqued. Here are some things that I learned about how to improve my shop

  • Use all the tags available to you
  • Use all five photo slots for each piece
  • Add more views, angles, and closeups of the pieces
  • Put Canada as a separate shipping destination
  • Add more in the description about how things were made
  • Point them to my profile in my shop announcement
  • Use the title area under the banner for something more than repeating the shop’s name
  • Add photos of jewelry to the shop banner
  • Crop images to make them square rather than, or in addition to, using the black spacers

Here’s some other stuff that came up:

I hope this info will be useful to those of you who, like me, are new to selling on Etsy.




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{ 2 comments… read them below or add one }

Soozcat March 24, 2009 at 11:04 am

At last, a “how to improve your Etsy sales” article that doesn’t advise buying a showcase! Thank you. I wish I’d been warned that I’d be better off spending my $7 on offsite advertising before I wasted my precious advertising dollars.

Sally Jewett-Brocato January 4, 2009 at 9:46 pm

This was useful. Thanks! I am re-doing all my product names based on this advice.

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