This is the email I received:
Pictures are good eye candy for a blog. A video embed is better still. But the new state of the art is a customized video channel with programming that matches the content of your site.
To get people hanging around your site, and talking about it for a long time, you can add the Fashion channel to your page. You can have a look at what it looks like in widget form here:
http://www.ffwd.com/widget?wid=146
This is the channel I created:
Pretty cool – you can make your own! http://www.ffwd.com/widget/create