{"id":131,"date":"2009-02-23T22:08:02","date_gmt":"2009-02-24T03:08:02","guid":{"rendered":"http:\/\/bethwicker.userblogs.ganoksin.coms\/?p=131"},"modified":"2009-02-23T22:08:02","modified_gmt":"2009-02-24T03:08:02","slug":"new-wholesale-account-and-the-benefits-of-group-marketing","status":"publish","type":"post","link":"https:\/\/userblogs.ganoksin.com\/bethwicker\/2009\/02\/23\/new-wholesale-account-and-the-benefits-of-group-marketing\/","title":{"rendered":"New Wholesale Account and the Benefits of Group Marketing"},"content":{"rendered":"

As mentioned previously, I am a juried member of the Artisans of the South Carolina Cotton Trail, http:\/\/www.sccottontrail.org\/artisans.html<\/a>, a group created to promote, market, and support local artists.\u00a0 Last week I took a selection of work from several of our members to a tourist-oriented store, with great success.\u00a0 This morning I took a different group of work to a high-end gift shop.<\/p>\n

The gift shop, Porter’s Gift Shop in Florence, SC, http:\/\/www.portersgiftshop.com\/<\/a> bought the most expensive painting, and almost $900 wholesale value of my own work!\u00a0 Whoooeee!\u00a0 Plus they want me to do a trunk show leading up to Mother’s Day!<\/p>\n

They were excited to have local work by our group.\u00a0 I think the fact that we are a juried group made a definite positive difference in their willingness both to set the appointment to look at the work, and to purchase a substantial amount.<\/p>\n

Even though we are less than a year old, we are already getting a regional reputation as a group of high quality artisans, which is fantastic!<\/p>\n

I would highly suggest you look into starting your own artist group if there is not one in your area.\u00a0 I belong to two – the North Carolina Society of Goldsmiths, http:\/\/www.ncsg.net\/<\/a>,devoted entirely to smiths, and the Cotton Trail group, which is much, much broader!<\/p>\n

Both have been great career supports for me.<\/p>\n","protected":false},"excerpt":{"rendered":"