Blue Ice Necklace and Marketing Tips

by dianegeisel on September 1, 2008

One of my favorite jewelry making magazines is “Step by Step Wire Jewelry”. In the September volume, I fell in love with this necklace called the Scroll gate chain. I had to give it a try. Made from 22 gauge silver wire and a lovely 23 ct. Ice blue topaz as a focus this will be a new addition to my Etsy store in the near future. (Thanks again AnnaLee!)

Marketing Tip:
Send handwritten thank-you notes. It’s old-fashioned, but it’s still a good way to show customers that you want their business. Even big-box retail salespeople send an occasional note. Just be sure it’s personalized. “Dear Valued Customer” will defeat the purpose.

{ 6 comments… read them below or add one }

TeriB September 20, 2008 at 9:31 pm

The wire necklace is gorgeous! And you’re work on the pic — what a cool background — is equally astounding! Thanks for all your free tips to help us grow our business!Teri

Christie Cottage September 11, 2008 at 8:49 am

Lovely necklace! Found you by your link posted on etsy under Business Forum.

A Beaded Affair September 5, 2008 at 1:18 pm

What a beautiful piece. I love the topaz. I’m guessing that is one of AnnaLee’s gemmies? Lovely.Lois

KimberlyRies September 2, 2008 at 8:47 pm

Diane, that is so beautiful and delicate. Lovely work! Kim

ChezChani September 2, 2008 at 3:23 pm

I’m resisting getting into wirework but you aren’t making it easier. Lovely design and I really like the pic. Brilliant idea!

Wezz September 1, 2008 at 4:13 pm

OMG!! I definitely need to do more with wire! mm, when do I have time to practice more???? Nice work!Hugs,Wezz –

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